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Homepage with full-screen trailer

Online photography academy · Websites & online stores

Courseplatform

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Client
Online photography academy
Year
2026
Services
Websites
Deliverables
Course platform, Members area, Subscriptions, Brand style, Mobile design

A custom platform for an online photography academy. Video lessons per module, a free taster lesson that convinces, and a locked members’ area you unlock with a subscription.

Results

Video
lessons per module, on any screen
1
free taster lesson to start
Members
member lessons behind a subscription
€ / mo
recurring revenue

01 · The question

A course that sells itself

The academy had plenty of video, but it was scattered and earned nothing. The goal: one place where the videos come together and viewers become paying members.

Homepage met schermvullende trailer

02 · The product

Video lessons, neatly per module

The course is split into modules with short video lessons, explanations and a step-by-step plan. Viewers see exactly what they get and where they are.

Overzicht van de modules

03 · Business model

Free to try, pay to keep watching

One lesson is free. The rest has a lock: to keep watching, you pick a subscription and get instant access to every lesson.

That way the same videos earn money every month, instead of once as a one-off course.

Afgeschermde les voor leden

04 · Subscriptions

Choose, pay and start watching

Monthly or yearly, pay with iDEAL or card, and go straight to the lessons. Renewals and cancellations run automatically, with no work for the academy.

Abonnementen en prijzen

How the platform makes money

Video
lessons per module, on any screen
1
free taster lesson to start
Members
member lessons behind a subscription
€ / mo
recurring revenue

Live

Click, watch, learn

A walk through the platform: trailer, modules, lessons and plans, on desktop and mobile.

From viewer to member

From viewer to member

How a visitor becomes a paying member.

  1. 01

    Trailer

    The homepage shows in video what you’ll learn.

  2. 02

    Free taster

    A full lesson to try, no account needed.

  3. 03

    Lock

    Next lessons are visible, but locked.

  4. 04

    Subscription

    Pick monthly or yearly and pay instantly.

  5. 05

    All unlocked

    Every module and new lesson available right away.

Business model

Why your own platform pays off

01 / 06

Recurring revenue

Subscriptions bring in money every month, not once.

02 / 06

Your own customers

You own the member list and pay no platform cut.

03 / 06

Free as a hook

The taster shows the quality and lowers the barrier.

04 / 06

Locked, but visible

What sits behind the lock makes people curious.

05 / 06

Always growing

New videos keep making the subscription more valuable.

06 / 06

Works everywhere

Watch on laptop, tablet and phone.

Visuals

From the platform

Homepage with full-screen trailer
Module overview
Free taster lesson with video and steps
Members-only lesson
Plans and pricing
Colour blocks with the course benefits
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